What We Do ?

We collect& maintain an extensive & exhaustive All India general trade databasealso known asIndiantraditional trade. The database is with never before finer details about the outlet such as Class, Type, categories sold, outlet area, display area, freezers installed etc.thus catering to wide sections of the Indian FMCG industry. The ever evolving data base is constantly updated and can be verified at any given point of time.

We also maintain an extensive & detailed ALL India channel partner databasewhich constitutes of Distributors, CFA’s, Super distributors, large format distributors, importers etc. with finer details like Firm type, companies held, area held etc. The data base is constantly added &updated with fresh information regularly and can be tested at any given point of time.

We have to our credit of procuring,assembling & maintaining an FMCG sku database content support to some of the best FMCG e comm & POS system companies and numerous start up’s in India. We cover all categories in FMCG sector (Food, nonfood, cosmetics, OTC Pharma) and not only provide the database complete with product name, company name, MRP, weight, BAR codes & pics but also add qualitative inputs like category, sub category, family, HSN Code, tax etc. We also support our clients with updated data (new products, new barcodes, new packs, offer stocks etc.) at their desired intervals by way of an annual maintenance contract (AMC) to support their services. In fact we can easily claim that we are the only one’s in India doing this in an organized way.

We provide analytical solutions to anybody who approaches us for organization strategy, sales solutions and implementation of specific plans. The analytics is three dimensional 1) Your data, 2) Our data 3) Project based customized data. We analyze data and provide solutions based on all the three dimensions. We also docustomized data procurement projects creating & collecting data especially for you.

Finally indulging in the above gives a natural transition into providing consulting servicesto organizations such as Brand launch, product launch,sales management, infra creation, marketing strategy, merchandising solutions, training etc.)in the field of FMCG, Salon business (Professional hair dressing & beauty) & Garments (plus accessories). We consult to some of the best brands in the country and internationally also.

Our team has over 100 years of combined experience in the mentioned fields and hasspearheaded some prominent turnarounds with fortune 500 MNC’s & Indian organization spread over many years.We may be new but definitely unique in our own sense& what we do. We take great pride in the market data&services that we provide and will keep adding feathers to our market sojourns.

Who We Are?
We are one of it’s kind ‘real time data’ company in India. We combine the most crucial market data element with analytics and also convert it into meaningful solutions for all with a 360-degree consulting support. The information that we maintain is focused, detailed and real time. This sets us apart from the crowd, which is mostly into research data, market trends, market share etc. created out of extrapolated samplesetswhich in turn is carved out of a handful of outlets in selected places. We cover it in whole,in it’s original format, in great details& depth all over the country.

Indian market is still mostly unorganized, vast, cumbersome, complex and yet very dynamic unlike the west which is more organized, defined but just a fraction of what India is. We cover diverse yet deeply connected segments of traditional trade outlets, channel partners and the crucial logistics partners. This combination of the entire infrastructure enables any entrant to a ready platform for the launch of its products in the Indian market. This is what takes organizations millions in revenue & years in time to create and master. Here we have it with all the possible insights that any organization requires and in any detail.

Finally we customize anything for you, try us with the most absurd project that the so called big guns will not do for you and see for yourself. We are hands on and this separates us from the others. There is a galaxy of consultants but none have the data, very few have hands on market working experience & very few will dirty their hands themselves. We have experts in related field (FMCG, Salon &Fashion) who have spent a lifetime to learn &master the market and its tricks in diverse situations.

Finally we customize anything for you, try us with the most absurd project that the so called big guns will not do for you and see for yourself. We are hands on and this separates us from the others. There is a galaxy of consultants but none have the data, very few have hands on market working experience & very few will dirty their hands themselves. We have experts in related field (FMCG, Salon &Fashion) who have spent a lifetime to learn &master the market and its tricks in diverse situations.

Why Dropin ?
Indian market is unorganized, vast, cumbersome, complex and yet very dynamic unlike the west which is more organized and defined. We cover diverse yet deeply connected segments of traditional trade outlets, channel partners and the crucial logistics partners. This combination of the entire infrastructure enables any entrant to a ready platform for the launch of its products in the Indian market. This is what takes organizations millions to create and years to master. Here we have it with all the insights that any organization would wants and in any detail.

But Why us ?

We are a very different& unique from what is available all over the net. Try finding real time data for any market in India and we are quite sure that no one will be able to provide it to u, leave alone in such an organized way. Be it general trade outlets also known as traditional Indian trade outlets or FMCG distributors or CFA’s or super stockiest in the country, chances are that you will have to search a thousand websites for a handful of names and 80% information out of that will either be irrelevant or may not help you at all.

Still why ?

We are a complete, one of its kind ‘real time data’ company in India. This means, we comb the Indian markets and dig out data on all outlets selling FMCG products (grocery, cosmetics, bakery, stationary & medicine etc.) &salons, garments &accessories. We also collect information on channel partners i.e. distributors, CFA & super stockiest. The information available is extremely crucial for any kind of market planning and especially for much focused coverage and distribution. The information is collected by veterans in the FMCG, Salon & Garment fields. Mostly in markets that they have worked for years& know it like the back of their hand, lending a great level of accuracy &reliability on the entire data. Moreover the data collected by these veterans is further classified, categorized & segmented by them for multiple usages. The information can be used by large organizations, new organizations, small & medium enterprises, importers as well as individuals.

In addition….

We also combine the most crucial market data part with analytics and also convert it into meaningful solutions for all. The information that we maintain is focused, detailed and real time. This sets us apart from the crowd of organizations which are into mostly research data, market trends, market share etc. created out of extrapolated samples carved out of a handful of outlets in selected towns / cities. We cover it in whole &in its original format, in detail & depth all over the country. We can easily challenge any leader in the width of our operations depth and data quality.

Finally…..

We have the data, we have the capabilities to analyze and we have the talent to suggest solutions based on this. Hence, as a natural progression we also offer specialized 360 degree consultation to our clients. We customize anything for you, try us with the most absurd project that the so called big guns will not do for you and see for yourself. We have experts in related field (FMCG, Salon & Garments) who have spent a lifetime to master the market and learn it’s tricks, they can hardly go wrong.

So you can you decide who can give you the data, analyze it for u and also provide consulting solutions at the same time.