Indian traditional trade is an extremely dynamic market place where we have products, customers markets & organizations which are constantly evolving& changing rapidly. As a result of this also changing is the communication process,way to market brands, goes to market strategy, logistics, approach to services &above all consumer behavior. A constant up-gradation of traditional general trade retailers is taking place in the Indian general trade scenario and it is not surprising to see the traditional village grocer convert into a swanky self-serving store in no time. A revolution is happening in the traditional general stores all over India and the distribution has to be targeted & precise first.
India Geographical planning
India is located entirely in the northern hemisphere; specifically in the south-central part of the continent of Asia.
Super stockist & C&FA data
They are the only node in the chain between company and retailer. A super stockist would have several sub stockists under them. Super stockist would buy stocks from company and sell these stocks to sub stockist.
Management consulting is the practice of helping organizations to improve their performance. Organizations may draw upon the services of management consultants for a number of reasons, including gaining external (and presumably objective) advice and access to the consultants’ specialized expertise.
Retail data refers to any facts or figures that you can collect about your retail business which can then be used to improve your business.
Salon Data (Hair & Beauty)
A beauty salon or beauty parlor (beauty parlour), or sometimes beauty shop, is an establishment dealing with cosmetic treatments for men and women. Other variations of this type of business include hair salons and spas.
Consumer Products SKU data
When a customer buys an item at the point-of-sale (POS), the SKU is scanned and the POS system automatically removes the item from the inventory as well as recording other data such as the sale price.
It is important to understand that the product has not just to be manufactured in compliance with the set industrial standard .
India is the world’s second-largest exporter of textiles and apparels, with a massive raw material and manufacturing base. The textile industry is a significant contributor to the economy, both in terms of its domestic share and exports.
Our Experts Team
Sales, Distribution & Marketing professionals, with over 2 decades of experience in launching and establishing Brands in the Indian marketplace
MBA of 1988 batch, with extensive experience in the FMCG and Financial
Services industries. He is a start-up and turn-around specialist. A true believer in the power of team-work, he has lead several projects and ventures from conceptualization to successful execution.
He have moved-up through a well-rounded and diverse career path in Sales, Trade Marketing, Marketing, Customer Fulfilment and Business Development functions. He has worked for companies like Gillette, Henkel and ICICI Bank.
Prior to joining OISPL, he worked as Managing Director for an American MNC in Pune, India.
Founder & COO
Rajul has over two decades of experience in Sales, Strategic Planning, Business Devp,
Marketing, Key Account Management, Trade Marketing. He has had a successful career with some of the best MNCs, like Gillette, Duracell, Henkel, Schwarzkopf and United Biscuits.
A keen strategist with proven execution capabilities in establishing and managing business operations. He is an astute manager with a flair for implementing new systems, streamlining operations and proactive business planning. An effective communicator, with excellent team-building and analytical skills and organisational abilities. He is also the author of the worldwide selling “The 7 Steps of a successful sales call – A salesman’s bible.
A dynamic professional with rich & diversified experience of 30+ years across levels and functions, such as Sales,
Marketing, Strategic Planning, Operations, Business Development & Training, Liaising & Coordination Winner of various awards for outstanding performance in diverse fields (Nestle, Reckitts, Duracell, Gillette, Luxor-Parker, Modi-Senator etc.). He was on the board of Modi-Senator a Modi Group venture launched by him. He has the distinction of being an ‘honorary member’ on the board of Indo-German venture. His last appointment was as Sr. Vice President with a leading media entertainment organization. A keen golf enthusiast with taste for finer cuisine.
Salon Tech. Expert.
Has 15 plus years of experience in the Hair care & Beauty industry. Having worked with some of the top brands (Wella, Schwarzkopf)
She has hands on experience in the hair care, beauty & cosmetic industry. She has been instrumental in launching key brands, trained a battery of professionals in the hair & cosmetic industry . Having being covered regularly by the media for her honorary work in the Industry, Arpana has crafted a name for herself in Indian Hair, cosmetics & Beauty market. She has also been instrumental in setting up salons, academies and spa ventures as an independent consultant. She holds a B.A degree from Mumbai, and has done several advanced Hair & Beauty courses by Andrew Jose (Prague), City & Guilds (UK), Wella Higher certification (Germany), Advance training L’oreal (India) to name a few.